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Product details
File Size: 665 KB
Print Length: 247 pages
Publisher: advsr ideas (October 6, 2016)
Publication Date: October 6, 2016
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B01M20VG1M
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A colleague recently recommended Ezra Roizen's new book 'Magic Box Paradigm - A framework for startup acquisitions.' It's a quick read and really worth it.I've spent most my career helping inventors, technology companies, and investors figure out how to monetize their intellectual property. And, unless their technology is in the unicorn quadrant, it's hard - really hard - to find and close the right deal.But the 'Magic Box' book nails it. "It's not about selling your company; it's about creating opportunities for your startup." "You are usually the casualty in a bidding war." Some of the advice may sound counter-intuitive, but rings true.The money shot is the Magic Box Paradigm itself. I can't describe it without totally ripping off the book, but suggest you check it out yourself.I wish I had read this book 15 years ago - before I sold my first company.
The click-bait styled questions in the brief bio kinda ruined this book for me. I want real knowledge that is generally applicable. This book teeters between an anti-pattern guide and advising on a somewhat specific type of acquisition. The practices and rules here will require adaptation to your situation and honestly the book could have been much shorter. Maybe I'd be closer to 3.5 stars given there is some good, basic negotiation advice that many folks never get a chance to learn.The specific situation becomes evident early on: You have a product of value, looking for a buyer or in talks with a set of buyers. The most helpful thing in this book was early on: your buyer doesn't know what you do. Such an under-appreciated bit of advice in life. That is, you may know your product is broken, your team hates each other, etc but your buyer doesn't. Don't sell sugar water as medicine but also know that to some people sugar water may be medicine.When I'd read this book:- If I were building a product and starting to think about selling it as an acquisition- If I were new to negotiations in general- If I had built a product that became successful somewhat overnight (i.e. 6 years of of hard work realized finally) and a handful of inbound offers were coming in- If I knew the author and wanted to be supportiveWhen I'd skip this book entirely:- When being acquihired. Sorry but your value is in the people and there's already great comparative points on deal terms out there. You're negotiation position is pretty darn weak given you're likely sub $100m purchase price- If I had a lackluster product without many competing offers (or no competing offers). This book fouses more on competitive process and having a product people really want.- When I know my buyer very well, on a personal level. I think you're better off skipping. Find out if your offer is competitive in the market and then ask your relationship counterpart to be more competitive.- If I had a killer product and lots of competing offers.The book came as a recommendation by a few friends who recently sold their companies. I was in talks to sell mine. Overall I felt the book did not apply as much to my situation (one of the four above).
Couldn't stop turning the pages. Excellently written and incredibly relevant to any entrepreneur. Ezra's approach to startups and M&A is much different from the VCs, raving about their home runs and completely ignoring their misses. It's a refreshingly practical, pro-entrepreneur take that every startup CEO should read.
Ezra simply nails it. Beautifully written and extremely well articulated. He shares the art of M&A which isn't shared openly or accurately. Ezra takes a holistic approach and has a no BS approach. This book is a must read for startup CEOs. As a VC I will be sharing this with my portfolio company CEOs.
This book is great for founders and it’s a quick read. I just finished the process of selling my company and this book hits the mark. Ezra provides a step-by-step approach for how to prepare for acquisition, avoid common pitfalls, and navigate to closure. I could have used it 3 months ago.
An informative and smooth read, this book is a must-read for anyone considering selling their startup. Packed with helpful insights.
Great book. Just what I was expecting. Smart, funny and practical. Lots of clever comments and ideas in there.
This was a great book. it is easy to read and understand and gives you a good understanding from either the buyer or seller viewpoint.
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